Tortex Business Card
The best brand activations reinforce what makes them unique. The Tortex business card uses the same proprietary substrates and processes that have made the brand world famous. Plus, you always have a pick in your wallet. Just in case.
Role: Concept & Design
Catalog Spread
Art direction and editorial design for catalog with grid.
Type Detail
Pack Before & After
Corrected brand hierarchy for the #1 pick brand in the world, emphasizing the rainbow color coded gauges.
Sticker Detail
There’s always an opportunity to do a little bit more for fans and consumers. The kiss-cut sticker allows the brand to be celebrated long after the packaging is discarded.